{"id":24004,"date":"2026-08-10T13:34:39","date_gmt":"2026-08-10T13:34:39","guid":{"rendered":"https:\/\/cinematicuniversal.com\/?p=24004"},"modified":"2026-08-10T13:34:39","modified_gmt":"2026-08-10T13:34:39","slug":"lava-expands-smart-series-with-the-launch-of-smart-4","status":"publish","type":"post","link":"https:\/\/cinematicuniversal.com\/?p=24004","title":{"rendered":"LAVA EXPANDS SMART SERIES WITH THE LAUNCH OF SMART 4 !"},"content":{"rendered":" \r\n\r\n\r\n\r\nLAVA EXPANDS SMART SERIES WITH THE LAUNCH OF SMART 4\r\n\u2022 16.66cm (6.56″) qHD Display\r\n\u2022 Long-lasting 5000mAh Battery for All-day Use\r\n\u2022 8MP Rear & 5MP Front Cameras\r\n\u2022 Military-grade (MIL-STD-810H) Certified for Drop & Shock Resistance\r\nChennai: Lava International Limited, India\u2019s leading homegrown smartphone brand, today introduced a new variant in its Smart series portfolio with the launch of the Smart 4, a smartphone thoughtfully designed for young first-time users seeking style, reliability, and a seamless user experience. Combining dependable performance, practical features, and a durable design, the Smart 4 delivers everything users need for their day-to-day smartphone needs.\r\nThe smartphone is priced at INR 8499 and is available across Lava retail outlets.\r\nCommenting on the launch, Mr. Sumit Singh, SVP and Head of Product, Lava International Limited, said, \u201cWith military-grade MIL-STD-810H certification, Smart 4 is built to offer enhanced durability for the rigours of everyday use. As we continue to strengthen the Smart series in the under \u20b910,000 segment, our focus remains on delivering the right balance of durability, performance, battery life and a clean software experience. The smartphone is designed to deliver a seamless everyday experience for consumers seeking quality, durability and value at an accessible price point.\u201d\r\nDesign and Display\r\nThe Smart 4 features a 16.66cm (6.56″) qHD display, delivering a comfortable viewing experience for videos, social media, online learning, and everyday entertainment. Its stylish design makes it an ideal companion for young users entering the smartphone ecosystem. The smartphone is available in Konark Gold and Ajanta Grey colour options.\r\nPerformance and Power\r\nPowered by the UNISOC SC9863A processor, the Smart 4 comes with 3GB RAM, further expandable with up to 3GB of additional virtual RAM, along with 32GB internal storage for smooth multitasking and regular usage. The smartphone is backed by a 5000mAh battery, supported by a Type-C port and 10W charging, ensuring reliable all-day performance.\r\nCamera and Connectivity\r\nThe Smart 4 is equipped with an 8MP rear camera and a 5MP front camera, allowing users to capture everyday moments with clarity. The device supports Dual SIM (4G+4G) connectivity and offers practical features such as conference calling, anonymous call recording, and auto call recording.\r\nSoftware and Durability\r\nRunning on Android 16 Go, the Smart 4 delivers a clean, lightweight, and responsive user experience optimized for everyday use. It is supported by 2 years of assured security updates, ensuring enhanced protection and a secure smartphone experience over time.\r\n\r\n \r\n\r\nComplementing its streamlined software experience, the smartphone is backed by MIL-STD-810H military-grade certification, offering enhanced durability and dependable performance to withstand the rigours of daily use.\r\n\r\n \r\n\r\nFree Service @ Home\r\nContinuing Lava’s customer-first philosophy, the Smart 4 comes with Free Service @ Home, offering convenient after-sales support across India.\r\nPricing and Availability\r\nThe Smart 4 is available through financial schemes across all offline retailers and service providers.\r\nKey Specifications\r\nFeature Specification\r\nDisplay 16.66cm (6.56″) qHD Display\r\nProcessor UNISOC SC9863A\r\nBattery & Charging 5000mAh Battery with Type-C Port & 10W Charging\r\nRAM 3GB+3GB*\r\nROM 32GB\r\nSIM Dual Sim (4G+4G), Nano + Nano\r\nCamera 8MP Rear Camera & 5MP Front Camera\r\nDurability Military Grade certification (MIL-STD-810H)\r\nIn-box Accessories USB Cable Type-C, Charger, SIM Ejector Pin, Back Cover\r\n\r\n \r\n\r\nAbout Lava International Limited\r\n\r\n \r\n

ProudlyIndian | Made in India, Made for India<\/h1>\r\n \r\n\r\nLava International Limited, headquartered in Noida, Uttar Pradesh, is a pioneering mobile handset and solutions company in India, founded in 2009 with the vision to empower individuals. The company’s corporate office and manufacturing facility, equipped with a production capacity of 42.52 million handsets per annum, are strategically located in Noida. Lava’s commitment to innovation is reflected in its two state-of-the-art research and development centers in Noida, housing dedicated teams in software and hardware design. The company’s extensive nationwide presence is facilitated by a robust retail network of 1.65 Lakh retailers, directly served by over 1000 distributors, and supported by a vast after-sales service network of 800+ professionally managed service centers. The brand has a global presence in 20+ countries.\r\n\r\n \r\n\r\n \r\n\r\n \r\n\r\n
\r\n\r\n\"\" \"\"","protected":false},"excerpt":{"rendered":"

  LAVA EXPANDS SMART SERIES WITH THE LAUNCH OF SMART 4 \u2022 16.66cm (6.56″) qHD Display \u2022 Long-lasting 5000mAh Battery for All-day Use \u2022 8MP Rear & 5MP Front Cameras \u2022 Military-grade (MIL-STD-810H) Certified for Drop & Shock Resistance Chennai: Lava International Limited, India\u2019s leading homegrown smartphone brand, today introduced a new variant in its […]<\/p>\n","protected":false},"author":5,"featured_media":24005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[207],"tags":[],"class_list":["post-24004","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release"],"_links":{"self":[{"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/posts\/24004","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=24004"}],"version-history":[{"count":1,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/posts\/24004\/revisions"}],"predecessor-version":[{"id":24007,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/posts\/24004\/revisions\/24007"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=\/wp\/v2\/media\/24005"}],"wp:attachment":[{"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=24004"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=24004"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cinematicuniversal.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=24004"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}